Mastering Prompt Engineering for B2B Sales Professionals

8

Lessons

1

Workshop

All

Skill Level

2:30h

Duration

English

Language

Free
Free access this course

Overview

This course is designed to empower business professionals and entrepreneurs with the skills and knowledge to integrate artificial intelligence into their sales and marketing strategies. By learning the latest tools and techniques in AI, participants will gain a competitive edge, streamline their operations, and drive measurable growth in their businesses. From understanding AI fundamentals to implementing real-world solutions, this course covers everything you need to transform your approach to B2B sales and marketing.

 

Participants will explore how prompt engineering can unlock the full potential of AI. Whether you’re an AI novice or looking to expand your expertise, this course will provide you with actionable insights and hands-on experience.

Completing this course will help you:

Who is the course for?

This course is tailored for sales and marketing professionals, business owners, and entrepreneurs who want to stay ahead of the curve in the rapidly evolving digital landscape. It is perfect for those looking to:

 

  • Enhance their knowledge of AI and its applications in the workplace.

 

  • Improve efficiency and productivity within their sales and marketing teams.

 

  • Learn actionable strategies to drive growth using AI-powered tools.

 

  • Transition from traditional methods to modern, AI-driven approaches seamlessly.
Picture of AI trainer

Learning Path

Module 1 : Training Introduction
This introductory module provides a detailed overview of the course, including its structure, workshops, and the personal goals you'll be setting. It also highlights the tangible benefits you can expect from the training. You'll be guided through setting your objectives and evaluating your current level of experience with AI. This module is designed to set you on a path toward success with a flexible, result-oriented approach to learning.

  • Training Introduction
    02:33

Module 2 : AI in B2B – revolutionize your Sales and Marketing with the latest innovations
In this module, you'll learn why AI is crucial in the business world, especially for B2B sales and marketing. It covers recent advancements in AI, focusing on tools like ChatGPT and their applications in the commercial sector. You'll also explore the current challenges faced by businesses and why adopting AI is now essential to stay competitive. The module includes concrete examples of AI tools integrated into familiar software, helping you optimize your workflows.

Module 3 : the benefits of AI – maximize Your productivity with real-world use cases
This module explores the key benefits of AI for B2B sales teams. You'll discover six main advantages: time-saving, improved decision-making, error reduction, and more. Through a series of real-world use cases, you’ll learn how AI can transform your content creation, data analysis, and strategy management processes.

Module 4 : ChatGPT – Discover your AI Assistant and his overlooked features
This module introduces you to ChatGPT, a powerful AI tool that serves as an expert for your commercial tasks. You’ll learn how to leverage ChatGPT’s capabilities to improve prospect interactions, write compelling emails, and automate processes. With a step-by-step demonstration, you’ll master the interface, advanced features, and the differences between the free and paid versions. This module will prepare you to use ChatGPT optimally to maximize your results in sales and marketing. You’ll be encouraged to actively experiment with the tool to enhance your practical skills in prompt engineering.

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